Best Non-Toxic + Eco-Friendly Toothpaste Brands
*This post contains affiliate links. As an Amazon Associate I earn from qualifying purchases. I only recommend products and brands that I trust and would actually use in my own home.
Our Favorite Fluoride-Free Toothpaste for Kids
Dr. Jen 10% Nano Hydroxyapatite Strawberry Toothpaste
Our Favorite Fluoride Toothpaste for Kids
Tom’s Silly Strawberry Fluoride
Our Favorite Fluoride-Free Toothpaste for Adults
Dr. Jen Fluoride-Free Cool Mint
Our Favorite Fluoride Toothpaste for Adults
The Importance of Using a Non-Toxic Toothpaste
Are you sick of the harsh chemicals in your regular toothpaste? I was too! When it comes to hygiene products that my family and I use daily, especially one that we are putting into our mouths (toothpaste!!), I want it to be free from toxic ingredients!
I also care about oral health and want a toothpaste that will effectively clean our teeth, prevent tooth decay and protect our tooth enamel. All of this is what brought me on a journey to try out many different non-toxic toothpaste options to find what works best for my family.
Making one small change, such as choosing a non-toxic toothpaste, can make a huge impact on your health, and the health of your family!
I also want to highlight the sustainable options on this list! From the zero-waste toothpaste options, like Bite, to a plastic-free toothpaste option, like Davids Natural Toothpaste, there are some incredible choices that not only protect your teeth and your health, but also the planet - and I think that's pretty cool!
My Favorite Tool for Researching New Products
When I am researching new toothpaste brands to try, I look for natural ingredients and always avoid harmful ingredients on the product label. I used to individually search every ingredient on a product label, but that always took me forever - especially when I was trying to do this in the middle of a store with my toddler!
And then I discovered the EWG skin deep database and it quickly became my favorite tool for selecting new products!! This database individually scores products based on their ingredients and risks they pose to both our health and the environment. Each score is further detailed and described as well, so you can click through it to see what the specific hazards/health risks/environmental risks are, and which ingredients they are linked to.
This is my favorite way to select products that I am unfamiliar with, because lets face it, reading through ingredient lists on things like toothpaste can be really confusing!
The Top Non-Toxic and Eco-Friendly Toothpaste Brands
It can be so difficult to find and trust brands that are prioritizing our health and the health of our children. All we can do is continue to be mindful consumers and do our best to choose the safest products for our families. Thankfully, there are some other great options on the market that are free from toxic, harmful substances.
The following list contains the non-toxic toothpaste options my family has tried over the years + some great options I found through the EWG database!
1. Dr. Jen 10% Nano Hydroxyapatite Strawberry Toothpaste
This is hands down my favorite toothpaste brand! This toothpaste contains clean ingredients, including nano hydroxyapatite, which works to actually remineralize your child's teeth! When it comes to dental care, it is super important to keep our teeth not only clean, but strong!
I choose to alternate between a fluoride toothpaste and this nano hydroxyapatite option to maintain the health of my daughters teeth, while minimizing her risk to fluoride exposure.
Whatever routine you choose for your child's teeth, I do think this toothpaste by Dr. Jen is a great product!
Fluoride-free
You can use my referral link below for a discount on your order!
If you prefer, this toothpaste is also available on the Amazon app, however is notably more expensive.
(affiliate link)
2. Dr. Jen Super Paste
Dr. Jen Super Paste is a super cool combo action of fluoride and nano hydroxyapatite. The combined powers of fluoride and nano hydroxyapatite work together to strengthen the mineral structure of your teeth, while providing a thorough and refreshing clean. The ingredients are clean and transparent, which I always appreciate!!
Contains fluoride + 10% nano hydroxyapatite
You can use my referral link below for a discount on your order!
If you prefer, this toothpaste is also available on the Amazon app, however is notably more expensive.
(affiliate link)
3. Dr. Jen Fluoride-Free Cool Mint
This 10% nano hydroxyapatite toothpaste by Dr. Jen will leave you with fresh breath and strong teeth! My husband and I have tried out SO many different toothpaste options, and this is by far our favorite. We do alternate between this one and the Super Paste above.
Fluoride-free
10% nano hydroxyapatite
You can use my referral link below for a discount on your order!
4. Bite Toothpaste Tabs
If you live, or are trying to live, a zero waste lifestyle, Bite toothpaste bits might be for you! These toothpaste tabs are the least conventional toothpaste option on this list, and I love that about them!
This company decided to forgo the traditional plastic tube toothpaste model, and created eco-friendly toothpaste tablets that, when brushed with a wet toothbrush, suds up just enough to provide a thorough clean!
The natural mint flavor is really nice and they were very easy to use! I thought it foamed up just enough and my teeth felt very clean after brushing!
They are packaged in a refillable glass jar and are a truly zero waste toothpaste option! You can order refill packets through a subscription on their website, and they ship in eco-friendly packaging like compostable pouches and cardboard boxes.
They have both a nano-hydroxyapatite and fluoride option to meet your needs and preferences!
Fluoride-free option
Refillable toothpaste jars
Sustainable packaging
(affiliate link)
5. Boka
Boka is a great nano-hydroxyapatite toothpaste option, which is an alternative to fluoride. Nano-hydroxyapatite, in the correct concentration, is said to help to strengthen your tooth enamel! We tried out the Orange Cream flavor and it literally tastes like an orange creamsicle! I like to order Boka on amazon for free shipping!
(affiliate link)
6. Tom’s Silly Strawberry With Fluoride
We alternate between a non-fluoride toothpaste and the Tom’s Silly Strawberry Fluoride toothpaste for my daughter. We have really liked this toothpaste for her - I feel comfortable with the EWG score, and I love that it is dye free!
(affiliate link)
7. Attitude Natural Care Whitening Toothpaste With Fluoride
This toothpaste by Attitude does contain fluoride, so it is a great option for those of you who are less toxic, fluoride option!
EWG verified
(affiliate link)
8. Attitude Natural Care, Fluoride-Free, Whitening Toothpaste
This is a fluoride-free option by Attitude with whitening action to remove surface stains.
EWG verified
Fluoride-free
Vegan
(affiliate link)
9. Davids Natural Toothpaste
Davids Natural Toothpaste said goodbye to plastic toothpaste tubes! They package their toothpaste in recyclable metal tubes, making this a great sustainable toothpaste option for you! They also include a handy toothpaste squeezer, to help you efficiently remove toothpaste from their unique metal tubes!
EWG verified
Fluoride-free
Recyclable toothpaste tubes
(affiliate link)
10. With My Lemonade Toothpaste
This toothpaste contains natural and organic ingredients, and I must say, the lemonade flavor sounds like it would be really good! I haven't tried this toothpaste yet, but I would be comfortable using it every day!
EWG verified
Fluoride-free
Cruelty free
Vegan
PETA
(affiliate link)
11. Botaó Baby Strawberry Fluoride-Free Toothpaste
I would feel comfortable using this toothpaste in my daughters teeth brushing routine!
EWG verified
Fluoride-free
Paraben-free
Sulfate-free
SLS-free
Free from artificial flavors
Dye-free
(affiliate link)
12. Viva Doria Natural Tooth Powder
This toothpaste powder by Viva Doria is another great alternative to traditional toothpaste! It comes in a glass jar, which helps to reduce plastic waste!
Made in the USA
